Best Software
May 6, 202614 min read
Best CLM Software for Professional Services Firms (2026)

Best CLM Software for Professional Services Firms (2026)

Professional services firms (consulting firms, accounting firms, advertising agencies, marketing agencies, managed service providers, design studios, engineering consultancies, IT services firms, and architecture and engineering firms) have distinct contracting needs that mainstream CLM evaluations often address only partially. The dominant contract types are engagement letters, statements of work, master services agreements, NDAs, and professional services agreements, most issued outbound to clients with the firm as the seller, not the buyer.

This guide ranks 8 CLM platforms specifically on fit for professional services firms in 2026. The right CLM for a 30-person boutique consulting firm is not the same as the right CLM for a 5,000-person global agency holding company or a Big Four accounting firm. We segment the rankings accordingly.

The one-line answer

For mid-market professional services firms (20 to 500 users) wanting AI-native CLM with your-playbook governance for engagement letters, SOWs, and client master agreements, Bind ranked first in our own August 2026 evaluation against the criteria in this guide. For enterprise PS firms on Salesforce, Ironclad with AI Negotiator. For Salesforce-centric quote-to-cash including contracting, Conga. For small firms under 50 users wanting published pricing, Concord.

Transparency note

Bind is our product. We have included it in this guide and held it to the same evaluation criteria as every other tool. Bind ranks first for mid-market professional services in our own August 2026 evaluation against the criteria in this guide, because the AI-native architecture and your-playbook governance map cleanly to engagement letter and SOW workflows. For enterprise PS firm scope (Big Four accounting, agency holding companies, top-tier global consultancies), Ironclad and ContractPodAi are stronger choices. We are explicit about where Bind is and isn't the right fit.

Why Professional Services Contracting Is Different

Six contract types dominate professional services. Most CLM platforms address some well and others poorly.

1
Engagement letters
2
Statements of work
3
Master services agreements
4
NDAs
5
Change orders
6
Vendor and subcontractor contracts

Engagement letters

The opening document of most professional services relationships. Typically defines scope, fees, deliverables, IP ownership, indemnification, and termination. For accounting firms, engagement letters update annually. For consulting firms and agencies, engagement letters often pair with separate SOWs. The CLM requirement: template management with service-line variants, AI drafting from a brief scope description, client-side redline review under playbook, and embedded eSignature for fast client signing.

Statements of work

Defines project-specific scope, deliverables, timeline, and fees under a master agreement. SOW volume is high in consulting, agencies, and IT services. The CLM requirement: SOW template management, AI drafting from scope inputs, change order workflows when project scope shifts, and integration with billing systems for revised fees.

Master services agreements

The umbrella contract under which multiple SOWs run. Negotiated once per client; renegotiated occasionally. The CLM requirement: MSA template management with negotiated variants per client, playbook-driven counter-redline workflows on client legal review, and audit trail across the full MSA lifecycle.

NDAs

High volume in PS firms (often signed before any engagement letter). The CLM requirement: standard NDA template, fast deployment workflow for sales and partners to send NDAs without legal bottleneck, AI redline review under playbook for non-standard counterparty NDAs.

Change orders

Scope changes during projects. Often the highest volume of contract amendments in PS firms. The CLM requirement: amendment workflows that don't require renegotiating the underlying MSA or SOW, financial impact tracking, integration with billing.

Vendor and subcontractor contracts

Outbound contracts to subcontractors, freelancers, and vendors. Lower volume than client contracting but with their own playbook (typically about pass-through obligations, confidentiality, IP assignment, payment terms). The CLM requirement: vendor-side template management distinct from client-side templates.

The implication for CLM selection: a CLM strong on engagement letters and SOWs may handle the bulk of PS contracting well even if the vendor and subcontractor side is lighter. The right CLM depends on which contract types drive your firm's volume.

The PS Firm Segments

Professional services is not one market. Four segments behave differently in CLM evaluation.

SegmentTypical CLM profileStrongest fit
Small PS firm (under 50 users)Need simple, transparent pricing; SOW volume manageableConcord, Bind Starter, Summize
Mid-market PS firm (20 to 500 users)Need AI-native CLM with your-playbook governance; SOW volume highBind, Juro, SpotDraft
Enterprise PS firm (500 to 5,000 users)Need workflow depth + Salesforce/ERP integrationIronclad, ContractPodAi, Conga
Big Four / global consultancies (5,000+ users)Need Fortune-grade enterprise CLM with multi-jurisdiction depthIcertis, Ironclad enterprise

The biggest sizing mistake in PS firm CLM selection is buying for the segment you'll be in five years rather than the segment you're in today. Judging by the configuration effort and quote-based pricing of the enterprise platforms above, enterprise CLM implementation typically costs a multiple of a mid-market AI-native rollout, and the ROI window often does not close before the next CLM decision cycle.

The 8 Best CLM Platforms for Professional Services Firms in 2026

Bind

Best for: Mid-market professional services firms (20–500 users): consulting, accounting, agencies, MSPs
Pricing: Starter: $90/seat/month | Business: $500/month (5 users) | Enterprise: custom

Bind ranked first for mid-market professional services in our own August 2026 evaluation against the criteria in this guide. The AI-native architecture handles the volume of engagement letters, SOWs, and NDAs that mid-market PS firms generate, and the your-playbook governance maps cleanly to firm-specific policy on fee structures, IP, liability caps, and termination notice.

Bind reviews and negotiates client redlines against your firm's playbook (your pre-approved clauses, fallback positions on common client pushbacks, hard limits on unacceptable terms), not against general legal opinion. For PS firms that have invested in standardizing contract terms across clients, this is a more defensible and faster workflow than generic legal AI review.

Embedded eSignature with full audit trail handles client signing without requiring a separate DocuSign subscription.

The implementation curve is days for the software in our own deployments, then a playbook configuration phase covering the dominant contract types. Pricing is published; total cost is predictable. Customers include the global startup event organizer Slush as well as in-house legal teams at the stock-listed companies Atria and Outdoor Holding.

Professional services features:

  • AI-native drafting of engagement letters and SOWs from plain-language scope inputs
  • Your-playbook governance for client-redline review with multi-level fallback ladders
  • Embedded eSignature with audit trail; no separate signature subscription required
  • Change order workflows that don't require renegotiating the underlying MSA
  • Implementation in days; pricing transparent on the public website
  • ISO 27001 certified and SOC 2 Type I compliant

Limitations:

  • Not the right fit for Big Four / global consultancies (5,000+ users) where Icertis-grade enterprise CLM is required
  • No practice management capability (matter management, time and billing, trust accounting); law firms need a separate practice management system paired with the CLM
  • Lighter on enterprise multi-ERP integrations than dedicated enterprise CLMs

Bottom line: built for mid-market PS firms wanting AI-native CLM with your-playbook governance for engagement letters, SOWs, and client MSAs, and the tool that ranked first for that profile in our August 2026 evaluation.

Ironclad

Best for: Enterprise professional services firms (500–5,000+ users) on Salesforce CPQ with complex approval matrices
Pricing: Custom pricing; Ironclad publishes no rates and Vendr reports contracts at a median of about $40,000/year across 363 purchases (range $15,000-$104,272) | G2: 4.5/5

Ironclad is the credible enterprise PS firm choice when Salesforce CPQ is the deal flow source. The Workflow Designer handles complex multi-stakeholder approval matrices (partner approval on fee deviations, finance approval on payment terms, GC approval on indemnification), and the Salesforce integration depth ties contracting directly to opportunities and revenue tracking.

For PS firms specifically, Ironclad supports outbound engagement letter and SOW workflows at scale, with the AI Negotiator add-on bringing playbook-aware review to client-side redlines.

Professional services features:

  • Workflow Designer for multi-stakeholder partner and finance approvals
  • Deep Salesforce CPQ integration for engagement and SOW workflows
  • AI Negotiator add-on for client redline review under playbook
  • Named a Leader in the 2025 Gartner Magic Quadrant for CLM
  • Strong partner ecosystem for implementation services

Limitations:

  • AI Negotiator is an add-on tier; confirm whether it is included in your quote
  • Full enterprise deployments are configuration projects rather than switch-ons; Ironclad publishes no timeline
  • Scoped for large enterprises; more capability and admin overhead than most firms under 500 users need
  • Custom-quoted, so budget has to be established through a quote

Bottom line: the right enterprise choice for PS firms on Salesforce CPQ at the 500-5,000+ user scale.

Juro

Best for: Mid-market PS firms preferring collaborative browser-native negotiation over Word
Pricing: Custom pricing; Juro publishes no rates and Vendr reports a median of about $31,164/year (range $11,976-$132,339) | G2: 4.8/5

Juro takes the browser-native bet. Contracts live in a rich-text browser editor; legal, the engagement partner, and the client can collaborate in real-time without emailing Word documents. For PS firms whose contracting friction is "what version are we on" rather than "what should we counter," Juro genuinely compresses cycle time.

Based on the vendors' published materials as of August 2026, the playbook layer is lighter than Bind's or Ironclad's, so autonomous multi-round negotiation is shallower. For PS firms where most engagement letters and SOWs go through one round of client legal review and signature, this trade-off can be acceptable.

Professional services features:

  • Real-time collaborative browser editing
  • Clean UX with high G2 adoption ratings
  • AI Assistant for drafting and review, plus renewal reminders
  • Slack-native flows for partner approvals
  • Solid template management for engagement letters and SOWs

Limitations (based on vendor-published materials, August 2026):

  • Lighter playbook governance than Bind or Ironclad document
  • Multi-language native drafting is less documented than in the enterprise platforms here - ask for a demo in your target language
  • Smaller published ERP integration catalogue

Bottom line: the right choice for collaborative legal-led PS contracting where shared real-time editing matters more than autonomous AI negotiation.

SpotDraft

Best for: Growth-stage venture-backed PS firms wanting quick CLM deployment
Pricing: Custom-quoted; Vendr median ~$25,278/yr (range $8,280-$30,307)

SpotDraft is built for growth-stage in-house legal teams wanting professional CLM without long implementation. For PS firms with growing legal headcount and contract volume, SpotDraft handles engagement letter and SOW workflows with clean templates and fast time to value.

SpotDraft ships VerifAI for playbook-aware clause validation; for PS firms where the priority is structured workflow rather than autonomous AI negotiation, SpotDraft fits well. VerifAI and similar modules may be priced separately - confirm bundling in your quote.

Professional services features:

  • Fast deployment for growth-stage legal teams
  • Clean templates library
  • VerifAI clause validation against your playbook
  • Pricing scaled for growth-stage budgets

Limitations (based on vendor-published materials, August 2026):

  • Lighter playbook governance than Bind or Ironclad document
  • Enterprise multi-jurisdiction template management is less documented than in the enterprise platforms here

Bottom line: the right choice for venture-backed PS firms in growth phase wanting quick CLM deployment.

Conga CLM

Best for: Consulting and PS firms running quote-to-cash on Salesforce CPQ
Pricing: Custom pricing; Conga publishes no rates, so budget has to be established through a quote

Conga's strength for PS firms is that it was built on the Salesforce platform, so the CLM sits natively inside the Salesforce data model. Conga was placed as a Challenger in the 2025 Gartner Magic Quadrant for CLM. For consulting firms and agencies that run their entire revenue operations on Salesforce, Conga ties engagement letters and SOWs directly to opportunities, quotes, and revenue tracking.

For Salesforce-centric organizations, Conga is the natural choice. For PS firms not standardized on Salesforce, the value proposition narrows.

Professional services features:

  • Salesforce-native contract flows built on the Salesforce platform itself
  • Quote-to-cash integration including engagement letter and SOW generation
  • Strong Salesforce AppExchange ecosystem
  • Conga Composer integration for template-based document generation

Limitations:

  • Less differentiated outside Salesforce ecosystems
  • Confirm whether AI redline review is included in your quote or sold as an add-on
  • More administration overhead than the newer AI-native tools on this list, based on the configuration each vendor documents

Bottom line: the right choice for Salesforce-centric PS firms integrating CLM with quote-to-cash.

Concord

Best for: Small PS firms under 50 users wanting transparent pricing and in-platform negotiation
Pricing: $499/month flat per Concord's published pricing as of August 2026; the 2026 AI tier (Horizon / AI Copilot) is quoted separately

Concord is built for SMB teams that want CLM without enterprise complexity. For small PS firms (under 50 users), Concord covers engagement letters, SOWs, NDAs, eSign, and storage in one tool at a published price. Concord ships an AI Copilot and introduced a dedicated AI tier in 2026; based on published materials as of August 2026 it is positioned around extraction and assistance rather than autonomous playbook-driven negotiation, which suits small firms whose contracting volume is manageable without AI-native automation.

Professional services features:

  • Published, flat pricing accessible to small firms
  • In-platform negotiation workspace
  • AI Copilot for extraction and contract analysis, plus a 2026 AI tier
  • Native eSign with audit trail
  • Solid template management for engagement letters and SOWs

Limitations (based on vendor-published materials, August 2026):

  • AI is positioned around assistance and extraction rather than autonomous counter-proposal generation
  • No deep playbook engine documented
  • Positioned as a workflow tool rather than an AI-driven CLM

Bottom line: the right choice for small PS firms wanting straightforward CLM at a published, predictable cost.

Summize

Best for: Microsoft-standardized PS firms wanting CLM embedded in Word, Outlook, and Teams
Pricing: Custom pricing; Summize publishes no rates, so budget has to be established through a quote

Summize is the right choice when the PS firm is committed to Microsoft 365 and wants the CLM to live where the work already happens. AI summarization and red-flag detection are inline in Word; engagement letters and SOWs draft and review without leaving Microsoft.

For Microsoft-native PS firms (particularly accounting firms where Word is the dominant authoring environment), Summize reduces user adoption friction.

Professional services features:

  • Microsoft-native UX across Word, Outlook, and Teams
  • AI summarization and red-flag detection inline
  • Solid for accounting firms and Word-centric consulting practices

Limitations (based on vendor-published materials, August 2026):

  • Less of a fit outside Microsoft 365
  • Repository and analytics depth is narrower than in the full CLM platforms on this list - confirm scope with the vendor
  • Published AI positioning centres on review rather than autonomous negotiation

Bottom line: the right choice for Microsoft-standardized PS firms.

ContractPodAi

Best for: Enterprise consulting and accounting firms wanting AI-native CLM at enterprise scale
Pricing: Custom-quoted; ContractPodAi publishes no rate card | G2: 4.3/5

ContractPodAi positions for enterprise scope with AI-native architecture and the Leah agent. For enterprise PS firms wanting AI-native depth without dropping to mid-market platforms, ContractPodAi is a credible option.

Professional services features:

  • AI-native architecture across drafting, review, and analysis
  • Leah agent with explainable reasoning
  • SOC 2 Type II, ISO 27001
  • Enterprise role-based access controls

Limitations:

  • Not named among the Leaders in the 2025 Gartner Magic Quadrant for CLM, unlike Agiloft, Docusign, Ironclad, Malbek and Sirion
  • Enterprise implementation is heavier than the mid-market AI-native tools on this list; ContractPodAi publishes no timeline

Bottom line: a credible AI-native enterprise option for PS firms wanting that architecture at scale.

How to Choose: Decision Tree by PS Firm Type

If your PS firm is…
  • Consulting firm or MSP, mid-market (20–500 users)
  • Accounting firm, mid-market, annual engagement letter updates
  • Advertising or marketing agency, high SOW volume
  • Big Four accounting or global agency holding company
  • Small firm under 50 users, transparent pricing matters most
  • Law firm focused on contracting (not matter management)
Then look at…
  • Bind, with your-playbook governance and embedded eSign
  • Bind or Juro for legal-led; Summize for Microsoft-embedded
  • Bind or Juro; SpotDraft for venture-backed
  • Icertis or Ironclad enterprise
  • Concord or Bind Starter
  • Bind for contracting, paired with practice management (Clio, MyCase, PracticePanther)

Three additional questions sharpen the decision:

  1. What is your dominant contract type by volume? Engagement letters lean toward Bind, Juro, Concord, Summize. High SOW volume leans toward Bind, Ironclad. MSA-heavy practices with infrequent renegotiation lean toward Conga (if Salesforce-native) or Bind.
  2. What is your existing system landscape? Salesforce-centric quote-to-cash toward Conga or Ironclad. Microsoft 365-only toward Summize. Practice management already in place (for law firms): Bind paired with the practice management system.
  3. What is your client base profile? US-domestic or English-language contracting works with any of the listed platforms based on other factors. Enterprise clients with sophisticated legal teams toward Bind or Ironclad with strong playbook depth for client redlines.

Implementation Considerations for Professional Services

Engagement letter template volume drives implementation complexity

PS firms with three to five service-line engagement letter templates have straightforward implementations. PS firms with twenty-plus engagement letter variants (multiple service lines, multiple jurisdictions, multiple client tiers) have multi-month template migration work. Estimate template count and variant complexity before assuming a fast implementation.

Partner approval workflows often require custom configuration

PS firm contracting frequently requires partner sign-off above certain fee thresholds, scope thresholds, or risk levels. CLM platforms differ on how granular this approval routing can be configured. Bind, Ironclad, Conga, and Agiloft all handle partner-approval workflows; the configuration depth varies. Demo this specifically during evaluation.

Change order workflows are the highest hidden value

For consulting firms and agencies, change orders during project execution are often higher volume than the original SOWs. A CLM that handles change orders well (amendment workflows without renegotiating the underlying MSA, financial impact tracking, billing system integration) compresses meaningful time. CLM platforms that treat change orders as standard contract amendments without the financial flow integration leave value on the table.

Common Mistakes in PS Firm CLM Selection

Mistake 1: Buying for the firm size you'll be in 5 years

The most common PS firm CLM mistake is buying enterprise CLM at mid-market scale to "grow into." Implementation cost, complexity, and admin overhead typically exceed the time-to-value of starting with a mid-market AI-native platform. In the buyer conversations and G2 review themes we track, firms that buy enterprise CLM below their scale tell us they hit the mismatch within the first two years, and some replace the platform.

Mistake 2: Underweighting partner approval workflow depth

PS firm contracting almost always involves partner sign-off on fee structures, scope, or risk levels. CLM platforms that treat all approval routing as flat workflows miss the partner-approval dimension. Evaluate this specifically in demos with realistic approval scenarios from your firm.

Mistake 3: Confusing CLM with practice management for law firms

Law firms sometimes evaluate CLM as a substitute for practice management. They are different categories. CLM handles contracts. Practice management handles matters, time, billing, conflicts, and trust accounting. Most law firms need both; they integrate but do not substitute. Bind is the right contracting layer; pair with Clio, MyCase, PracticePanther, or Smokeball for practice management.

Mistake 4: Ignoring change order workflow depth

PS firms that focus exclusively on the initial SOW workflow and underweight change orders find that change order volume dwarfs initial SOW volume within the first year. Evaluate change order workflows specifically. Bind, Ironclad, and Conga handle them well; lighter tools may need custom workflow configuration.

Mistake 5: Confusing generic legal AI with your-playbook AI

Some legal AI tools review against case law or general legal databases. For PS firm contracting, this is rarely what you want; PS firms have well-developed standard terms that AI should enforce, not opine on. Bind and Ironclad with AI Negotiator both document playbook-driven review. Make sure the AI you buy is enforcing your firm's policy, not a general view of legal best practice.

Demo Questions for PS Firm CLM

  1. Show me drafting an SOW from a plain-language project scope. Tests AI drafting depth on PS-specific contract types.
  2. Walk me through a change order on an existing SOW without renegotiating the underlying MSA. Tests amendment workflow depth.
  3. Demo a partner approval workflow on a fee deviation. How granular is the routing configuration? Tests partner-approval depth.
  4. Show me reviewing a client redlined engagement letter against my firm's playbook. Tests playbook-driven review.
  5. Is eSignature embedded for client signing, or do I need a separate tool? Tests embedded eSign for outbound client flows.
  6. How does the platform handle multi-jurisdiction template variants if my firm operates across multiple states or countries? Tests jurisdictional template management.
  7. What does the audit trail look like for an engagement letter that went through three rounds of client redline? Tests audit trail depth for PS-specific contracting.

Closing: What to Verify Before Signing

PS firm CLM selection comes down to four questions: dominant contract type volume, firm size segment, existing system landscape, and partner-approval workflow depth. Three things to verify before signing:

  • The platform handles your dominant contract type well. Engagement letters, SOWs, MSAs, and NDAs each have specific workflow patterns; demo each one with realistic firm examples.
  • Partner approval workflows are configurable to your firm's policy, not flat one-size-fits-all routing.
  • Change order workflows preserve the underlying MSA without forcing renegotiation.

For mid-market PS firms with AI-native architecture and your-playbook governance, Bind. For enterprise on Salesforce, Ironclad. For Salesforce-centric quote-to-cash, Conga. For small firms with transparent pricing, Concord. Choose by firm segment and dominant contract type first; vendor marketing second.

See How Bind Approaches Professional Services Contracting

Still deciding which tool is right for your firm? Aku Pöllänen, Bind's CEO, walks through how Bind handles engagement letters, SOWs, and client master agreements under your firm's playbook, with embedded eSignature for the client signing flow:

See how Bind works

Ready to simplify your contracts?

See how Bind helps teams manage contracts from draft to signature in one platform.

Frequently asked questions

Why do professional services firms need their own CLM evaluation?
Professional services contracting is different from general B2B contracting. The dominant contract types are engagement letters, statements of work, master services agreements, NDAs, and professional services agreements (PSAs), most of which are repeatedly negotiated with similar clauses across many clients. The buyer-side dynamic is also different: a consulting firm or agency is the seller, not the buyer, so the CLM needs to handle outbound contract issuance and counterparty redline review at scale rather than supplier paper. Standard CLM platforms often handle some of this well and miss others.
What is the best CLM for consulting firms?
For mid-market consulting firms (20 to 500 users) wanting AI-native CLM with your-playbook governance for engagement letters, SOWs, and client MSAs, Bind ranked first in our own August 2026 evaluation against the criteria in this guide. For enterprise consulting firms with deep Salesforce integration (Salesforce CPQ as the deal flow source), Ironclad. For Salesforce-centric quote-to-cash including the contracting layer, Conga. For growth-stage venture-backed consultancies, SpotDraft. For small consulting firms under 50 users, Concord.
What is the best CLM for accounting firms?
The contracting flow at accounting firms centers on engagement letters that update annually with limited renegotiation between updates. Bind and Juro both handle this well at mid-market scale. For Big Four scale, Icertis or Ironclad is more typical because of the multi-jurisdiction and multi-line complexity. Smaller accounting firms with under 25 partners often run with Concord, Summize (for Microsoft-embedded workflows), or even simpler eSign tools paired with template management.
What is the best CLM for agencies and creative firms?
Agencies typically have high-volume project SOWs, MSAs with retainer structures, and IP assignment clauses that need precision. Bind is strong here because the AI-native drafting and your-playbook governance handle the SOW volume well. Juro and SpotDraft are credible alternatives. Larger agencies and holding companies (Omnicom, WPP, Publicis) often run enterprise CLMs (Icertis, Ironclad) because of the multi-agency rollup contract complexity.
Is Bind a good fit for law firms?
Bind is the right fit for law firms when the focus is on contracting (engagement letters, client master agreements, retainer agreements, vendor contracts). Bind is not a practice management system. For matter management, time and billing, conflict checks, and trust accounting, law firms typically need a practice management platform like Clio, MyCase, PracticePanther, or Smokeball. The right setup for many law firms is a practice management system for matters plus a CLM for contracting; the two integrate via API or shared documents.
How does CLM handle SOWs that change frequently during a project?
Change orders and SOW amendments are a defining challenge for professional services contracting. The CLM needs to: maintain version history across the original SOW and all amendments, track financial impact of changes (revised fees, revised scope, revised timeline), support amendment workflows that don't require renegotiating the underlying MSA, and integrate with billing systems so revised fees flow to invoicing. Bind, Ironclad, and Juro all handle change-order workflows. Mid-market and SMB tools (Concord, SpotDraft) handle simpler amendment patterns; complex multi-line change orders typically need mid-enterprise platforms.
What about engagement letter updates for accounting firms?
Accounting firm engagement letters typically update annually, often with limited renegotiation between updates. The CLM workflow that works well: a master template per service line (audit, tax, advisory), client-specific variant generation through a guided workflow, batch update capability when standard terms change (e.g., new regulatory disclosures, fee schedule updates), and audit trail across the annual update cycle for partner sign-off. Bind, Ironclad, and Conga support this pattern; the scale of your client base determines whether mid-market or enterprise platforms fit better.
How does AI help professional services contracting specifically?
Three places: drafting (AI generates SOWs and engagement letters from a plain-language description of scope and fees), review (AI reads client-redlined contracts and surfaces deviations from your standard terms), and negotiation (AI proposes counter-language under your playbook for routine client redlines, escalating only out-of-policy or novel changes). For PS firms doing 100+ engagement letters or SOWs per year, AI handles the routine majority of the work, leaving partner and legal-team time for the deals that genuinely need judgment.